10 Landscaping Ideas to Boost Curb Appeal

Pretty flowers in a garden.

When it comes to selling or simply adding value to your property, first impressions are crucial. The exterior of your home is the first thing potential buyers or visitors see, and a well-designed landscape can significantly enhance curb appeal. Whether you’re looking to increase your home’s resale value or create a welcoming atmosphere for your […]

Bathroom Updates: Elevate Your Home’s Value

A bathroom sink with a tray of toiletries.

When it comes to increasing the value of your home, few areas have as much potential as the bathroom. A beautifully designed and well-maintained bathroom not only enhances your daily living experience but also serves as a key selling point should you decide to put your property on the market. In this blog post, we […]

Life in Upstate New York: The Finger Lakes Region

A tall waterfall with vibrant fall trees surrounding it.

Nestled in the heart of upstate New York, the Finger Lakes region is a haven of natural beauty, serene landscapes, and vibrant community. With its picturesque lakes and charming towns, this region offers a unique and enchanting lifestyle capturing residents and visitors alike. In this article, we will explore the unparalleled benefits of living in […]

Unlock a Rewarding Career as a Real Estate Agent

A person sticking a sold sign on top of a for sale sign.

Real estate is a dynamic and thriving industry that offers a plethora of opportunities for individuals seeking a fulfilling and rewarding career. Being a real estate agent goes far beyond buying and selling properties—it’s about building relationships, navigating market trends, and helping clients achieve their dreams. In this blog post, we will delve into the […]

Zachary Litwak: Meet the Agents

Headshot of Zachary.

Zachary Litwak is a dedicated realtor based in Rochester serving the wonderful communities of upstate New York. With a wealth of local market knowledge and an unwavering commitment to client satisfaction, Zachary has established himself as a trusted advisor in the local real estate market. Whether it’s helping first-time homebuyers find their starter home or […]

Floor Plans: Finding Your Perfect Home

A construction team going over a house blueprint a nice big white table inside.

When it comes to buying a new home, one of the key considerations is the floor plan. The layout of a house can significantly impact how you live and interact with your space. From open-concept designs to traditional compartmentalized layouts, there are various types of floor plans to suit different preferences and lifestyles. In this […]

Top Tips for Sellers: Preparing for an Open House

Preparing for an Open House

When it comes to selling your home, an open house is a fantastic opportunity to showcase its best features and attract potential buyers. By investing time and effort into preparing your property, you can significantly increase its appeal and maximize your chances of securing a successful sale. In this article, we’ll provide you with valuable […]

Kerry Ivers and Crane Realty: A Dream Team

Headshot of Kerry Ivers.

Kerry Ivers and Crane Realty: A Dream Team Crane Realty is excited to introduce Kerry Ivers—a hardworking and experienced real estate agent! “As an independent agent, I prioritize my client’s needs and interests during the buying and/or selling process,” says Ivers. “I’m on a mission to ensure that the buyers and sellers I work with are well-informed about the […]

How to Shift Dreams into Goals

Goals are not dreams. However, dreams are an indication that we have hope. They can be simple or complex, ordinary or extraordinary. Dreams are wonderful, seemingly magical things, and yet they are only that—dreams. Without actionable steps, dreams can only come true on the off-chance that someone else will do the work for you. Are […]

Flexibility and Technology Offer Self-Employed Job Security

Job security is something none of us take for granted these days. Think back to February of 2019: COVID-19 had just started sweeping across the United States of America. By March, much of the county was in lockdown. Businesses closed their doors. Restaurants shut down. Schools went to remote learning. In short, the country came […]